Last updated: November 9, 2026
PlayLoft Co (“PlayLoft”, “we”, “us”) operates playloft.it.com. This policy explains what information we collect when you browse or order from the site, how we use it, and the choices you have.
Information we collect
- Order details: name, shipping address, email address, phone number if you provide one, and the items you purchase.
- Account details: the username, email address and password you create, plus order history.
- Payment information: handled by our payment processor. We receive a confirmation and the last four digits of the card, never the full card number.
- Technical data: IP address, browser type, device type, pages viewed and the site you arrived from.
How we use information
- To process, pack and ship your order and to send order and shipping confirmations.
- To answer support questions and handle returns or replacements.
- To prevent fraud, abuse and unauthorized transactions.
- To improve product pages, navigation and site performance.
- To send marketing email only when you opt in. Every message includes an unsubscribe link.
Sharing
We share data only with providers that help us run the store: payment processing, shipping carriers, email delivery, hosting and analytics. They receive the minimum information needed for their task and may not use it for their own marketing. We do not sell personal information.
Cookies
Cookies keep your cart working, remember your sign-in and measure aggregate traffic. See the Cookie Policy for categories and how to control them.
Retention and security
Order records are kept as long as needed for tax, accounting and warranty purposes. The site runs over HTTPS and access to customer data is limited to staff who need it.
Your choices
You can request access to, correction of, or deletion of your personal data by emailing support@playloft.it.com. You may also ask us to stop sending marketing email at any time. We respond within 30 days.
Children
The store is intended for adults purchasing toys for children. We do not knowingly collect personal information from children under 13. If you believe a child has submitted information, contact us and we will delete it.
Contact
PlayLoft Co955 PINKERTON COURT
Brentwood, TN 37027-1810
United States
Email: support@playloft.it.com